Building off the wildly popular Fitbit Surge, the Fitbit Blaze is still more fitness tracker than smartwatch. However, the addition of some handy new features prove that Fitbit has its eyes on the future.
With the Fitbit Blaze, you get a new user interface and a bigger, full color display. It features a heart rate monitor, on-screen workout guidance, 5-day battery life, and connected GPS—not to mention call, text, and calendar alerts, music control and more. And in the future, the company has plans to expand its smartwatch platform while still keeping the focus on their top-shelf fitness app.
The Blaze is expected to sell for around $200.